This week a Seoul Central District Court awarded damages to Chanel for defamation inflicted on Chanel by a room salon that was branded as Chanel Business Club. The court noted that: “The defendant, by using Chanel’s image for his business which is commonly associated with a negative image, inflicted damage to the brand value of Chanel.” The defendant never responded to the suit.
A room salon is a type of bar where girls entertain men in private rooms by engaging in friendly banter. Some of the clubs allow girls to leave the bar with the bar patrons.
This trend of allowing damage for damage to the business reputation is welcome, however, the damages awarded are, often, so trivial, that few brands are willing to file suit. Chanel seems to want to, merely, warn others from using its brand in a nefarious manner.
The court awarded damages to Chanel in the amount of KRW 10mil (USD 8,900).
_________
Sean Hayes, IPG’s Co-Chair of the Korea Practice Team, may be contacted at: [email protected]
Similar Posts:
- Protecting Brands in Korea Getting Easier?
- Enforcing Punitive & Liquidated Damages Awards against Korean Companies via Contracts with Foreign Subsidiaries of Korean Companies
- Korean Lawyers Support Class Action Lawsuits and Punitive Damage
- Verdict in latest Samsung/Apple Courtroom Battle
- Korea Increasingly Respecting its Position and Responsibilites as an International Power
- Definition of Rape in Korea Elaborated on by the Korean Supreme Court: Criminal Law Basics
- Japan is Ordered to Pay Damages to former “Comfort Women”
- Liquidated Damages Clauses Upheld by Korean Courts
- Liquidated Damages vs. Penalty Damages: Korean Contract Law Basics
- Publicity Rights/Portrait Rights in Korea: Entertainment Law Basics in Korea
You must log in to post a comment.